Title:  Digital Content Executive (M10)

The Company

Coral Innovations S.A., member of the Motor Oil Group, is a company committed to enhancing the non-fuel product offering of its retail companies, by bringing into life innovative products and services.

Our employees are our most valuable resource, essential to the achievement of our strategic goals, to the implementation of our growth business plans and in ensuring our long-term competitiveness.

Starting with the role:

Currently, we are searching to hire a Digital Content Specialist responsible for the e-commerce new business and revenue maximization through digital content creation & curation.

During your day you will:

• Monitors shopping behavior across websites and apps, proposes and implements enhancements that ease the user journey and improve conversions, in collaboration with agencies, development and IT teams
• Engages and coordinates marketing and design partners to deliver high-quality content that follows channel best practices and brand voice
• Manages and optimizes content per page type (homepage, landing pages, PLP, PDP, checkout etc.) and digital channels (email, SEM, SoMe)
• Analyses, reports and updates traffic pages (i.e. homepage, category page)
• Coordinates the rollout of campaign landing pages calendar
• Actively participates in the QA/UATs processes for platform implementations
• Performs CMS tasks and initiatives, collaborating closely with other internal teams such as product, operations and IT
• Monitors competition activities and stays up to date with digital marketing content, SEO and UX trends and best practices to continually improve strategies and tactics
• Proposes content initiatives and content strategy in digital marketing campaigns, new digital content tools, and community-related actions.

What you need to stand out:

• Bachelor’s degree in Marketing, Business Administration or other related field
• Master’s degree on Digital Marketing or other related field
• At least 3 years’ experience on digital content and/or digital marketing roles for E-commerce retail
• Hands-on experience of an e-Commerce platform (i.e. Shopify Plus, PrestaShop, Netvolution or any other CMS)
• Knowledge of analytical tools for performance measurement (i.e. Google Analytics) will be considered as an asset
• IT literacy and excellent knowledge of MS Office
• Fluency in English and Greek, both oral and written

Key skills/attributes

• Strong written and verbal communication skills
• Self-motivated and creative
• Teamwork spirit and collaboration
• Strong analytical skills, and problem-solving ability
• Project management skills, operating under tight deadlines